Fans who collectively donated $5.7 million on Kickstarter to make Veronica Mars were promised they’d be able to watch the movie online the same day it came out in theaters. But many were frustrated and disappointed when the only online option was Flixster, the Warner Brothers-owned distribution platform. After vocal complaints, the studio has decided to refund backers who purchase the film on iTunes or Amazon as well.
After devoted Kickster backers of the Veronica Mars Movie complained about being forced to use the studio-approved Flixster/Ultraviolet service to watch the film, Warner Brothers is stepping up. Veronica Mars creator Rob Thomas announced last night that WB customer support would help backers who want to view the film on more widely used platforms like iTunes and Amazon. “If you paid for a copy of the movie a year ago, we don’t want you to have less choice and freedom than people who decide to buy it today,” Thomas wrote in a Kickstarter update. “And we definitely don’t want you to end up paying twice just to see the movie on your preferred service.”