It doesn’t look like Tidal ever stood a chance. Jay-Z’s “revolutionairy” Spotify competitor has been met with endless criticism from people in both the music and technology industry practically since its inception, and now even its supporters are trying to disassociate themselves from the service. Kanye West, one of Tidal’s biggest supporters, has removed the service’s logo from his Twitter account and even gone so far as to delete tweets mentioning Tidal.
How badly has Tidal bombed? So badly that apparently Kanye West no longer wants anything to do with it. Digital Spy notices that West has not only changed the logo on his Twitter feed from the Tidal logo to the artwork on one of his old albums, but he’s also deleted any tweets that mentioned the service. West was one of several artists on hand to promote the new service at its launch last month, where it billed itself as a better music streaming deal for artists. However, the presence of West, Madonna, Nicki Minaj and other stars at the launch event left the impression that users should pay twice the amount of money per month that they’re paying Spotify just so Jay-Z and his friends can have more money. Ever since then, things have been getting worse and worse for Tidal. The app this week dropped out of the App Store top 700 even as rivals Pandora and Spotify have seen their revenues surge.