ASUS has traditionally focused on computers, where it has become one of the most successful manufacturers of PCs and PC components in the world, but many were skeptical that the company could bring that success to the mobile world as well. However, the ZenFone has actually been well received and the company believes the smartphones successor could help boost 2015’s smartphone sales to an impressive 30 million.
In the past, ASUS didn’t come across as one of the most powerful smartphone makers in Asia, but this year the company seems to have great faith in its abilities, and following the launch of the ZenFone 2, ASUS expects to sell 30 million smartphones by the end of 2015. This isn’t the first time the Taiwanese manufacturer upped its expectations. In February 2015, ASUS’ goal was to sell 17 million units, but in March the company increased its target to 25 million smartphones. More details after the break. In a recent interview with the Chinese media, ASUS Chairman Jonney Shih told the press that the Chinese market should account for one-third of the company’s smartphone shipments for 2015. With a new target of 30 million smartphones shipped world-wide throughout the entirety of 2015, China’s cut should be around 10 million units.