Two Takes
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Sal McCloskey

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Sal McCloskey is a tech blogger in Los Angeles who (sadly) falls into the stereotype associated with nerds. Yes, he's a Star Trek fan and writes about it on Uberly. His glasses are thick and his allergies are thicker. Despite all that, he's (somehow) married to a beautiful woman and has 4 kids.

How will social media be used differently this election season?

Some have attributed the success of President Barack Obama’s rise to prominence over early favorite Hillary Clinton in 2008 to the adept way his campaign...

How will social media be used differently this election season?

Finally, the Supreme Court is joining the digital age

One of the promises of the internet was to make more things available to the people in ways that we never knew before. For the...

Finally, the Supreme Court is joining the digital age

Is the direct linking model better for consumers?

Since the dawn of eCommerce, there have been companies that have made it their business to generate leads to be purchased by other companies. It...

Is the direct linking model better for consumers?

Personalization versus standardization in digital marketing

As technology continues to make it easier for businesses to market online, there has been a fork in the road when it comes to automation....

Personalization versus standardization in digital marketing

Is PPC dying?

In the world of marketing, pay-per-click advertising has been strong for a decade. Those who advertise on the search engines have found tremendous success. Google...

Is PPC dying?