Left brain vs. right brain shoppers

The term “Left Brain vs. Right Brain” is something you may have heard during a psychology course in college or something you could see if taking an online personality test. The term is often used to describe which side of the brain people use the most when making everyday decisions. Left brain customers are very different than those who use the right brain and vice versa, which ultimately affects how businesses market their products. The graphic below from Tampa Chevrolet helps explain what the differences are between the right and left brain consumers and can also help in understanding which kind of shopper your business is advertising to the most. This infographic from Visual.ly comes to us via Ford Knoxville and explores “How Marketing Executives are Adapting to Online Tools”. Click to enlarge. Hat Tips: Orlando Nissan Dealers

Disclosure:

Some of the links in this article are affiliate links and we may earn a small commission if you make a purchase, which helps us to keep delivering quality content to you.

Amanda Ryan

Amanda Ryan is the social media manager for Wikimotive. She is passionate about social media and driven to provide interesting content to you! She enjoys sharing information about the automotive world, social media, marketing, technology, geek, and news about social networks. Amanda's focus is in trying to find what connects us, one share at a time!