Tag: advertising

General Motors considers trying Facebook ads again

General Motors considers trying Facebook ads again

July 3, 2012

General Motors couldn't have picked a worse time to pull out of paid advertising on Facebook when they announced their...

Telecom companies spend billions on advertising

Telecom companies spend billions on advertising

June 25, 2012

In the competitive world of telecommunications, it's often a matter of name recognition and trust that help people determine which...

GM’s facebook ad brawl – sociability vs. visibility

GM’s facebook ad brawl – sociability vs. visibility

July 2, 2022

So, after a couple of weeks, the truth has come out about GM’s sudden Facebook ad maneuver. Or at least...

GM to stop advertising on Facebook

GM to stop advertising on Facebook

May 16, 2012

Just ahead of the much-discussed Facebook IPO, General Motors announced that they plan to cease advertising on the social networking...

Yelp reviews are the most valuable “social currency” out there: study

Yelp reviews are the most valuable “social currency” out there: study

May 12, 2012

With so much money going into social media as a marketing and branding tool, it's hard for businesses to discern...

Are Tumblr ads worth $25,000?

Are Tumblr ads worth $25,000?

May 2, 2012

At some point, nearly every social media startup intends to make money. Tumblr has held off for quite some time,...

Online presence: When is having a Twitter account totally useless?

Online presence: When is having a Twitter account totally useless?

June 18, 2012

Marketing execs drinking midday highballs on Madison Avenue are posh and glamorous. No wonder then that some businesses still hold...

Samuel J Jackson and Zooey Deschanel promote Siri for Verizon

Samuel J Jackson and Zooey Deschanel promote Siri for Verizon

April 17, 2012

Celebrities are often called on by companies to promote their products by inserting their use into their "real" lives, demonstrating...

T-Mobile’s Carly to dump pink dress in favor of leather and a Ducati motorcycle

T-Mobile’s Carly to dump pink dress in favor of leather and a Ducati motorcycle

April 17, 2012

The best mobile spokesperson for the worst mobile carrier is dropping the pink dress that helped to make her so...

A breakdown of Google’s top advertisers

A breakdown of Google’s top advertisers

November 18, 2022

Google is often viewed by the general population as a company with its hands into everything tech. They believe that...

Mercedes invisible car campaign is relatively brilliant

Mercedes invisible car campaign is relatively brilliant

March 4, 2012

Some say less is more when it comes to marketing. Mercedes takes "less" to a new level in the marketing...

Synchronized technology highlights Apple’s latest iCloud push. Is it really that unique?

Synchronized technology highlights Apple’s latest iCloud push. Is it really that unique?

February 29, 2012

Simplifying life has been an unofficial mantra of Apple for years and their marketing ha proven to be effective in...