Tag: Google

462 Stories

Should Groupon founder Andrew Mason keep his job?

Should Groupon founder Andrew Mason keep his job?

We've been very critical of Groupon and its founding CEO Andrew Mason. The enigmatic Silicon Valley guy has famously shunned...

On Twitter, it’s okay for businesses to be irrelevant

On Twitter, it’s okay for businesses to be irrelevant

There has been a lot of discussion about staying relevant on social media, rightfully so. Too many businesses are trying...

Why social signals are only going to get bigger in search rankings

Why social signals are only going to get bigger in search rankings

The last time I was involved with search engine optimization, Alta Vista was a player. I was working on my...

Beware of self-appointed social media gurus, ninjas, and evangelists

Beware of self-appointed social media gurus, ninjas, and evangelists

A recent study by AdAge, which has been tracking such things since 2009, shows that there are over 180,000 people...

The history of the internet

The history of the internet

Many of us were born or raised in a world with the internet. For some, it has been a part...

How to track desktop applications with Google Analytics

How to track desktop applications with Google Analytics

There are a lot of things that Google Analytics is good for, but is it really good for being able...

If you focus on 4 social media sites, you have 99% of your marketing covered

If you focus on 4 social media sites, you have 99% of your marketing covered

One of the biggest problems faced when businesses try to use social media as a marketing tool is that there...

Does Google Now know too much about you for your own good?

Does Google Now know too much about you for your own good?

There's something particularly creepy about Google Now that not only makes it superior to Siri and other voice- and location-based...

By catering only to big brands, @Klout is reducing its usefulness

By catering only to big brands, @Klout is reducing its usefulness

Every few months, it seems that Klout makes changes to try to bring its importance to a higher level and...

Content isn’t king. It’s more like a president.

Content isn’t king. It’s more like a president.

The marketing adage "content is king" has been around for a long time. In 2013, it appears that both the...

Only Google can judge me

Only Google can judge me

A digital lifetime ago, the late Tupac pronounced his independence from peer criticism by conceding judgment to only his higher...

YouTube Capture app for iPhone is an ideal sales tool

YouTube Capture app for iPhone is an ideal sales tool

There are plenty of ways to use mobile devices to promote a business. The merging of social, local, and mobile...