Marketing and Advertising

18 Stories

5 Reasons That Social Media May Never Die

5 Reasons That Social Media May Never Die

“Never” is a bold word. It is absolute and endless. To say that something can never happen is one of...

#Infographic: The History of the Hashtag

#Infographic: The History of the Hashtag

The hashtag symbol was rarely used in any application other than on a touch tone phone up until it was...

Be thankful about real life on social media

Be thankful about real life on social media

Businesses are starting to get it. They once saw social media as a channel like many others through which they...

How branding posts set up power posts on Facebook

How branding posts set up power posts on Facebook

There are several different ways that businesses go about using Facebook for marketing. Some use it for branding only. Others...

An extremely long but exceptionally useful social media dimensions infographic

An extremely long but exceptionally useful social media dimensions infographic

Some infographics are long for the sake of being long. They take up way too much space to make very...

Reach versus inaccuracy: should social media be at the forefront during a crisis?

Reach versus inaccuracy: should social media be at the forefront during a crisis?

The use of social media to report events has become a normal occurrence. Any time anything happens that is newsworthy,...

5 ways companies can use social media to manage customer relations

5 ways companies can use social media to manage customer relations

The internet gives everyone a voice, and that's a beautiful thing. However, the things people say online can actually have...

Facebook joins the flat, simple logo trend

Facebook joins the flat, simple logo trend

The ebb and flow of design trends always seems to navigate towards and away from simplicity. Today, simple is hot....

How businesses can post successfully on Facebook

How businesses can post successfully on Facebook

This is a topic that has been covered so many times that one might wonder how it keeps popping up....

For businesses, Facebook should be about what’s happening in the real world

For businesses, Facebook should be about what’s happening in the real world

One of the most important lessons you can learn in Facebook marketing for your business is that you can have...

Stop making infographics that suck

Stop making infographics that suck

In many ways, infographics help to fulfill one of the important promises of the internet in general and social media...

Email and the lean green benefits of online marketing

Email and the lean green benefits of online marketing

More companies are looking at ways that will enable them to go green with their marketing efforts. However, their motivation...