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What’s next for AOL?

Techcrunch

February 12, 2015

AOL’s days as the king of the Internet are long gone, we all know that much, and despite it’s valiant attempts to remain relevant in a world that’s dominated by the likes of Facebook and Google, AOL has been forced to layoff several of its employees and has closed down two of its websites, Joystiq an TUAW. Even so, AOL isn’t dead yeat and CEO Tim Armstrong has revealed some of the company’s plans for this year.

During today’s call with analysts, AOL CEO Tim Armstrong laid out some of his plans and priorities for 2015, and he elaborated on those plans in a short TechCrunch interview afterward. This comes after AOL laid off what we heard was about 150 employees, and closed two of its tech sites, Joystiq and TUAW — though they survive, to an extent, as parts of Engadget. Armstrong told analysts that the company will continue to invest in other areas, including the Huffington Post, its women’s sites and tech sites (AOL owns TechCrunch), and its ad platform, where the company is working to create “a sales force and revenue channel structure for the new world of advertising.”In order to pay for those investments, however, Armstrong said the “leaner and faster AOL” had to take resources from “existing lower-priority organizations.”

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